laser image inc

laser image, inc. was solely in the computer building, repair and consulting business when I first met them in 2006. After two years of terrific success, they purchased Sandpoint Satellite and in doing so, acquired their Dish, DirecTV, and WildBlue partnerships. The also inherited their wesbite, which was outdated, and did not fit the new company mantra at all. In conjunction with their new logo launch, they wanted a new website, and so I made that happen.

laser image, inc. of Sandpoint (and Ponderay), Idaho was growing steadily in 2008 and I sat down with them after they had just moved into their new building to figure out a new image. Their old logo was simply using century gothic font, nothing more. Easy to replicate, but lacks any spark, memorability, nor does it really say anything about what they do: they are not in the laser nor image industry (although technically they do repair printers). It was time for a change.